Roubina Bassous/Ghattas is the founder and director general of Pioneer Consultancy Center for Sustainable Development (PCC). She holds a master’s degree in biological sciences from Birmingham University/UK. She has extensive experience in nature resource management and conservation, food security, livelihood enhancement, and agriculture sustainability. PCC aims not only to provide expertise/services in diverse fields, including heritage and biodiversity conservation, climate change adaptation, clean environment, and green solutions, but also to generate economic/educational benefits and empower local communities. Contact PCC at roubina@uems.ps.